Second Sync

SecondSync Joins Twitter

We're delighted to announce today that we are joining Twitter.

We are very proud of the business we have built up over the last three years. Through our social analytics products, we’ve enabled clients in the broadcast and advertising industries to realise the value of conversations on Twitter about television.

Twitter is the only place that hosts a real-time, public conversation about TV at scale. By joining Twitter, we will be able to help take that experience, in concert with the rest of the TV ecosystem, to the next level —particularly in markets outside the United States. Our current UK product will continue to be available for an interim period.

There are lots of people we'd like to thank who helped us on an amazing journey. Firstly our fantastic staff for all their hard work and commitment, Kantar Media for the investment and opportunities that they opened up, the Technology Strategy Board for the grants they provided in the early days, to SETSquared for great business advice, to Techhub our London base, and to Aardman Animations for an amazing and creative office space.

We look forward to an exciting future at Twitter!